Art That Elevates: A guide for Designers and Buyers

How to Choose Art That Elevates Your Space

Art is more than just decoration—it’s a powerful tool that can reflect your brand’s identity and enhance the mood of your space. Whether designing a hotel, outfitting an office, or curating artwork for a healthcare facility, choosing the right art creates a lasting impression on visitors and employees. At Artly International, we understand the role art plays in brand storytelling. This guide will help you select pieces that elevate your space, inspire creativity, and align with your goals.

1. Understand Your Brand Identity

The artwork in your space should reflect your brand’s values, culture, and story. A tech company might opt for modern abstract pieces, while a wellness resort might prefer serene landscapes. Ask yourself:

  • What message do I want the artwork to convey?
  • How do I want people to feel when they enter this space?
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    For example, colorful prints can inspire creativity in a co-working space, while muted tones may project professionalism in a law office.

    2. Coordinate with Existing Décor and Color Palette

    Although this point may seem obvious to some, it is essential to keep in mind when choosing artwork. Art should complement the existing design elements in your space.

    Consider:

  • Color Matching: Align prints with accent colors in furniture, wall treatments, or flooring. Prints can be easily adjusted before printing to ensure the tones match the existing space, creating a significant impact
  • Style Matching: Ensure that the art style (e.g., abstract, figurative) matches the overall design—minimalist spaces call for simple, bold pieces, while classic interiors benefit from more traditional works.

  • At Artly International, we offer custom color-matching services to ensure each piece integrates seamlessly with your space.

    3. Scale and Placement Matter

    Choosing the right size ensures the artwork doesn’t overwhelm or underwhelm a room. Here are some general tips:

  • Large Pieces for Statement Areas: Use oversized artworks for lobbies, boardrooms, or feature walls to create a focal point.
  • Smaller Pieces for Hallways or Guest Rooms: Group smaller prints in grids or gallery walls for visual interest.
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    At Artly International, we provide digital mock-ups to help you visualize artwork placement and scale before finalizing your order.

    4. Opt for Versatile Open Edition Prints for Flexibility

    Open edition prints offer a cost-effective way to fill larger spaces while maintaining a cohesive look. They are ideal for:

  • Hotels needing art for multiple rooms with consistent themes.
  • Corporate offices looking to create an inspiring environment on a budget.
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    Our open edition collection ensures flexibility, allowing you to select from various sizes, framing options, and finishes to suit your needs.

    5. Incorporate Customization to Reflect Brand Uniqueness

    Sometimes, standard options don’t capture the uniqueness of a brand. Customization allows you to tailor artwork to your exact specifications:

  • Custom Frames and Mat Borders: Choose from various materials and colors to enhance the art’s presentation.
  • Canvas Printing or Floated Framing: Add depth and texture to key pieces for marquee locations.

  • Our team works one-on-one with clients to ensure each piece aligns perfectly with their goals.

    6. Consider the Psychological Impact of Art

    Studies show that art can influence mood and productivity. For example:

  • Nature-inspired themes promote relaxation in healthcare facilities.
  • Abstract or bold art fosters creativity and innovation in collaborative workspaces.
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    Selecting artwork with emotional impact helps create spaces that feel both functional and inspiring.

    7. Think Long-Term: Invest in Archival-Grade Materials

    Art is an investment, and choosing high-quality, archival-grade materials ensures longevity. From the ink we use to the backing board, our materials meet or exceed archival-grade standards, so your artwork stays vibrant and protected for years.

     

    Whether you’re curating artwork for hospitality, healthcare, or corporate environments, thoughtful art selection is key to reinforcing your brand identity and creating the desired impact for employees and guests. At Artly International, we offer a curated collection of open edition prints exclusively for the trade and customization services to help you find the perfect fit for any project.

    Ready to transform your space? Contact us today for a consultation or explore our collection to get started.

    To learn more visit our For The Trade page.


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